Scattered tools keep live commerce and storefronts disconnected
Live streams, products, coupons and orders sit on different platforms. Teams switch constantly, while shoppers drop off during redirects.
Built for Chinese merchants
Cross-border live commerce storefront
eLink is a cross-border live commerce storefront built for Chinese merchants. From going live and engaging viewers to product demos, payment, fulfillment and repurchase, one system turns every stream into measurable sales.
Watch and shopInteractive promotionsReal-time live data
LIVE COMMERCE Go live and engageProduct demos · Coupons · Flash salesGlobal payments · Fulfillment · Member repurchaseCHINA TO WORLD Chinese merchants growing globallyStores, storefront and live commerce in one systemLIVE COMMERCE Go live and engageProduct demos · Coupons · Flash salesGlobal payments · Fulfillment · Member repurchaseCHINA TO WORLD Chinese merchants growing globallyStores, storefront and live commerce in one system
What makes private-domain live commerce hard for Chinese businesses going global?
Live content, transactions and customer retention are split across too many tools, making sustainable growth difficult.
Traffic arrives, but never becomes owned customer data
Traffic from ads and creators is hard to retain, and teams lack a reliable way to re-engage shoppers after the stream.
Cross-border operations are complex and hard to standardize
Languages, payments, logistics and after-sales rules vary by market, making it hard to scale with one consistent playbook.
Broken data makes every stream hard to evaluate
Views, engagement, clicks, orders and repurchases are disconnected, so ROI is unclear and optimization lacks direction.
The Full Live Commerce JourneyStart with one live stream,
Start with one live stream,
turn attention into lasting business
One system connects acquisition, conversion and repurchase.
Acquisition: bring people into the live room
Capture traffic from ads, social media and creators to build your own live commerce destination.
Conversion: engage and convert at the same time
Comments, giveaways, coupons and flash sales match the live rhythm and shorten the path from viewing to checkout.
Sales: integrated payment and fulfillment
Products, inventory, payments and orders flow through one system, reducing redirects and lost orders.
Repurchase: build your customer asset
Turn live purchases into member relationships and keep reaching customers through points, benefits and automated marketing.
Live Commerce Software Capabilities
Every action in the live room has a system behind it
Go live, engage, promote and drive repurchase in one place.
01Stable live streaming
02Real-time interaction
03Promotions that convert
04Online checkout
05Member repurchase
Product Interface PreviewLive commerce capabilities you can see,
Live commerce capabilities you can see,
real growth you can use
See how real interfaces support live-room control, conversion and review.
01
Real-Time Interaction Control
Monitor the live-room status and customer feedback in real time so hosts and operations teams can coordinate better.
- Real-time viewer presence
- Comment and moderation controls
- Multi-dimensional support: customer profiles and sales data
02
Interactive Promotions That Convert
Coordinate coupons, flash sales and group buying with the live rhythm to drive immediate orders.
- Live-room coupons
- Points for watching
- Limited-time products and check-ins
03 / PRODUCT
Live Product Management
Publish products to the live room in one click, with variants, synced inventory and pinned products for demonstrations.
04 / REPLAY
Sell Through Live Replays
Content stays available after the stream ends, with products attached to replays for continued sales.
05 / DATA
Live Commerce Analytics
Track views, watch time, product clicks, orders and conversion data in real time.
Connected Operations
Keep building every customer relationship after the sale
Use store collaboration and member operations to turn every order into a lasting customer relationship.
Multi-Store Management
Manage every store from one system
Wherever stores are located, headquarters can manage products, inventory, members, employees and finance data together, helping every store collaborate efficiently and replicate proven operations.
Multi-store products and inventoryIn-store redemption and pickupEmployee and sales-associate managementHeadquarters operating dashboard
Explore Multi-Store Operations 
Member Marketing and Repurchase
Turn one purchase into repeat sales and word-of-mouth growth
Unify online and offline member data. Use points, benefits, tags and automated marketing to build a customer asset your brand can grow over time.
Member segmentationPoints and benefitsAutomated marketingCustomer referrals
Explore Member Operations 
Turn every share into a trackable distribution order
Make every share from customers, KOLs and partners a source of trackable new orders.
Distribution and Commission Management
Customers share, orders calculate commission automatically
Create unique links and QR codes for customers, partners, KOLs or agents. When a share generates an order, the system records the source, relationship and commission due automatically.
- A unique link and QR code for every promoter
- Orders automatically linked to the right promoter
- Single-level, multi-level and commission statements
Add a promoter
Create an account and unique identity code for each person.
Share a link or QR code
Share through direct messages, social content or live rooms.
Attribute orders automatically
The system links each order to the right promoter.
Reconcile and settle together
Export commission statements and record payment status.
Global Commerce CapabilitiesOne system,
One system,
adapted to how each market transacts
Multi-language, login and payment capabilities help merchants enter new markets faster.
Explore Global CommerceMulti-language adaptation
Storefronts and content adapt to each user's language preference
Global and local payments
Credit cards, digital wallets and other popular payment methods
Fast login options
Google, LINE, WhatsApp, Facebook and more
Cross-time-zone operations
Automatic time-zone display with smart customer-service coordination
Use CasesBuild an operating system
Build an operating system
around your growth path
Combine capabilities by business stage to keep increasing the value of every visit.
Storefront + live commerce to capture public traffic
Bring ad and social traffic to your owned destination, then use live commerce, campaigns and memberships to lift conversion and repurchase.
- Owned storefront
- Live commerce
- Affiliate referrals
Unified online and offline operations across regions
Manage stores across regions from headquarters and connect products, inventory, members and operating data.
- Multi-store management
- In-store redemption
- Performance analytics
Build your own customer asset
Use member segmentation and automated marketing to build sustainable repurchase growth.
- Member profiles
- Points and benefits
- Precision marketing
Why eLinkMore than a storefront builder,
More than a storefront builder,
it is your global operating system
10+years of system experience
3000+merchants validated
Singaporeserver and data deployment
1:1dedicated advisor support
They have already reclaimed the profit in repeat purchases
Live sales, customer retention, offers and member repurchase, all connected in one system.
Live commerce, storefront and membership used to be three separate tools, and our team spent every day reconciling data. After adopting eLink, products, coupons and orders finally work together in one back office, and the live-room conversion rhythm is much smoother.
Ms. LinBeauty industry
What matters most to us is repurchase after the stream ends. Customers can buy directly from the replay, member tags connect to marketing automatically, and the team no longer has to rebuild lists. Caring for existing customers is much more sustainable.
Mr. ChenConsumer goods industry
Store and online business are no longer counted separately. Headquarters can see inventory, members and performance together, while store associates can also participate in live sales. Expanding into a new market is noticeably more efficient.
Mr. ZhouRetail chain industry
Get Your Tailored PlanReady to start your
Ready to start your
global growth journey?
Leave your details and an eLink advisor will recommend a plan based on your target markets, business model and stage.
1:1 needs assessmentProduct walkthroughTailored launch recommendations